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CORONA PERSPECTIVES

THE CUTTING EDGE PROJECT OF THE WEEK July 15 2013

  • REEL
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SITE

Once a week Adobe presents The Cutting Edge award to the project that best highlights the newest capabilities of the modern web.


Comments from the judges
on this winning project:
  • A clunky introduction that unveils a wonderfully executed visualization. Made me wonder how this might be incorporated into real-time coverage? What impact it might have on, say, betting for example? Or, what might happen if it interpreted the ball movements and strikes as music? Great stuff for the imagination and worthy of a #TCEA nod. Great work.
    Jason Curtis, FWA Judge
  • This site will certainly put you in a spin by taking you to the heart of tennis, with the end results being a visual masterpiece. The future of this sort of idea is unlimited and exciting.
    Rob Ford, FWA Founder

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Inspired by smartwater’s vapor-distillation process, this innovative site invites users to scroll up into the sky where they can paint, sculpt and make music with the clouds.

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