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Heart of the Arctic

THE CUTTING EDGE PROJECT OF THE WEEK February 17 2014

  • REEL
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SITE

Once a week Adobe presents The Cutting Edge award to the project that best highlights the newest capabilities of the modern web.


Comments from the judges
on this winning project:
  • One of the richest, deepest HTML experiences I've seen. Requires a solid investment in attention span and with relatively little context up front. But, it more than pays off in creating a delightful information visit.
    Scott Muckenthaler, FWA Judge
  • I'm so jealous about Jam3 on this one... it's too much beautiful.
    Guillaume Tomasi, FWA Judge
  • Really nice site.
    Sebastian Gram, FWA Judge
  • Pfff, that's a lot of work... nice!
    Wesley ter Harr, FWA Judge

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Lidl Fan Cup

At world cup 2014 LIDL, the leading grocery retailer in Europe, wanted to push their image as an innovative and surprising brand. With the biggest digital via facebook remote, physically played foosball tournament.

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