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Il était une forêt - l'Expédition.

THE CUTTING EDGE PROJECT OF THE WEEK March 17 2014

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SITE

Once a week Adobe presents The Cutting Edge award to the project that best highlights the newest capabilities of the modern web.


Comments from the judges
on this winning project:
  • The site's application of high quality video makes for a very interesting experience. The way the content was assembled pushes the narrative with a highly considered design.
    Scott Muckenthaler, FWA Judge
  • If you don't know what interactivity means, try this expedition.
    Guillaume Tomasi, FWA Judge
  • Nicely put together. Interface is interesting but can be a bit awkward to use.
    Wesley ter Harr, FWA Judge

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Lidl Fan Cup

At world cup 2014 LIDL, the leading grocery retailer in Europe, wanted to push their image as an innovative and surprising brand. With the biggest digital via facebook remote, physically played foosball tournament.

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