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Newton / Run Better

THE CUTTING EDGE PROJECT OF THE WEEK May 19 2014

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An inside look at the 2014 Newton shoes.

Once a week Adobe presents The Cutting Edge award to the project that best highlights the newest capabilities of the modern web.


Comments from the judges
on this winning project:
  • This project proves how far we have come in recent years. The silky smooth animations and transitions give this a very rich and high-end feel. The seamless integration of video add a further level of quality to this very impressive production. There was a time when I honestly believed we would never see websites like this, without using a plug-in and I am so pleased to be proven very wrong indeed. The fact this experience is excellent on mobile devices as well is the cherry on the cake... kudos!
    Rob Ford, FWA Founder
  • This website has no reason to be jealous of the old Flash experiences for shoes. Great stuff, a lot of smooth animations.
    Guillaume Tomasi, FWA Judge

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