Our favorite part of anything we do work or otherwise is releasing projects and sharing. Watching people react to our work and then iterating is the most rewarding thing ever. It's a conversation through work and we'll never get tired of that.

question Please give us a brief bio of yourselves.

Chris:  I got a degree in computer science and math. worked in advertising as a front end developer, went to graduate school for interaction design, worked at an architecture company doing creative technology for interactive spaces, and then started working at Goodby Silverstein and Partners.

Pablo: Grew up painting, studied graphic design, spent a year at Microsoft, and started working at Goodby Silverstein and Partners.

Chris:  Wait, Pablo, you designed the Microsoft Word logo... seriously.

Pablo: ok, that's true, thanks :)

What do you do for inspiration?

Chris + Pablo: 

Surf the web, talk to friends, and share unfinished work. 

Please list 3 of your favourite sites.

Chris + Pablo:




Who inspires you guys?


Paul Rand, Michael Schwab, Joseph Muller Brockman, Sol Lewitt, Saul Bass, Sagmeister, Josef Albers, Robert Rauschenberg, Laszio Moholy-Nagy, Johannes Itten, Cory Arcangel, Lab[AU], Kimchi & Chips, Alan Turing, Mitchel Resnick, Sherry Turkle, Alan Kay


Pablo Picasso, Willem de Kooning, Philip Guston, Basquiat, Wayne White, Bob Dylan, Johnny Cash, Tom Waits, Leonard Cohen, Rimbaud, Howard Stern, and Louis CK

What do you get for lunch and why?

Chris + Pablo:

Most days we get chicken caesar wraps because it's filling, but light so we don't fall asleep, but obviously we eat a lot of burritos and rice bowls.

How do you relax or unwind?

Chris + Pablo: Work on projects that are too absurd to do at work.

If you weren't working on the internet what would you be doing?

Chris + Pablo: Making kids books and puppet shows.

What's your favourite part of your job? What's the hardest part of your job? What do you do when you get stuck?

Chris + Pablo: 

Our favorite part of anything we do work or otherwise is releasing projects and sharing. Watching people react to our work and then iterating is the most rewarding thing ever. It's a conversation through work and we'll never get tired of that.

The hardest part is compromising or overcoming obstacles that seem to diminish the product we're trying to create. When we're stuck we just ask every person possible what they would do and eventually someone will have a better idea than us and then we do that.

If there are any pivotal experiences/decisions you could point to that helped shape your career, what would they be?

Chris: Definitely going to graduate school and living in New York

Pablo:  Finding my mom's art books when I was a child.

How many projects do you guys juggle at any one time?

Chris + Pablo:   4 or 5 projects at a time.

Who do you rate as being the top 3 designers?

Chris + Pablo: Sagmeister, Jonathan Ives, and Olafur Eliasson.

Who is your target audience?

Chris + Pablo: Our friends and heroes.

What did your very first site look like? Is it still online?

Chris:  http://barmitzvahjams.com/

Pablo:  http://booobytrap.com/

Have you written any books, if not do you plan to?

Pablo:  A Is for Banana

Chris: My Cat Harry Doesn't Want to go for A Walk

The web is getting out of the web. Do you find that thinking in digital solutions alone hinders you? Do you feel the urge to solve the problem using all mediums necessary?

Chris + Pablo: 

Absolutely. If you are thinking in one medium, then you're shutting yourself off to all sorts of possible solutions. Because, even if you are asked for a digital solution that very well may be the least innovative and helpful thing to your client.

Looking 10 years in to the future, how far can websites go?

Chris + Pablo: 

We really don't think the web will exist the way it does now. There may be traces of it, but governments and corporations have encroached so much that it's radically different than 10 years ago. One place we see the internet going is into our bodes: haptic and bio feedback, implanted technology etc will hopefully create even deeper richer experiences that stimulate all senses: smell-o-vision... seriously why does that not exist?

If you were a student entering this industry or an aspiring FWA award submitter, what advice would you give them?

Chris + Pablo: 

Don't play it safe. Have an opinion and make whatever you want. Find inspiration outside your field as often as possible and never stop working. Ever.

What would be your ultimate vehicle to travel in?

Pablo:  stretch limousine

Chris:  hahahahah, hover board http://media.tumblr.com/tumblr_lzd1m6zshR1qc7jsy.jpg

How do you keep your finger on the pulse of the latest web trends?

Chris + Pablo: 

Read blogs that focus on anything other than what industry you wok in. For us, that means anything not having to do with advertising, but that directly influences the design and technology of advertising work:








There must be a project that you have always dreamed of doing, what is it?

Pablo: : a children's book called "A Is for Banana"

Chris:  I've always wanted to make a rod that sticks out of a wall and when you push it, a rod comes out a wall in another country. And you can push the rods back and forth and feel the resistance of the other participant.

What is the most expensive thing you have bought in the last week?

Chris:  a ticket to Eyeo Festival

Pablo: space heater

Any parting shots or pearls of wisdom?

Chris + Pablo: 

Work hard, stay strange, and don't ask for permission. 

It has been a privilege, thanks very much

Thank you! It's absolutely our pleasure. We're happy to be apart of the creative community and we love all the work we see on the site. So it's our honor to be among such talented people and we're excited to see what's to come! Thanks! Pablo and Chris.


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