Create something that will cause what we call the “wow effect”. It has to be something incredible, something new, or something that refers to a new experience. Must be remarkable, must be special. Remember: “it’s good” is the greatest enemy of “it’s incredible.”
Please give us a brief bio of yourselves.
[Julio Silva] I've started in 2006 as an intern for a company of serious games programming in ActionScript 2. After that game company, I went through several agencies working with Flash until in 2012 I started working on the interactive layer of the projects and more specific effects in HTML5/JS, and this is what I've been doing so far.
[Roberto Dias] I’m currently working as a Back-end developer, but started my carreer as a Front-end developer, so I’m always willing to do some cool stuff on the front-end area.
What do you do for inspiration?
[Julio] Look for references containing something similar to what I seek, exchange ideas with the rest of the team, which is where the projects are usually born.
[Roberto] For inspiration I follow digital companies and people from all over the world on twitter and facebook and I also drink lots of coffee.
What do you regard as being your biggest achievement?
[Julio] Site of the Day in July 2012 for Florense Is Green website, and now this FWA Site of the Day for WWF - Why Go Wild
[Roberto] Professionally I would say winning the FWA was my biggest achievement so far.
[Rafael] As a web developer, winning the FWA SOTD with the WWF - Why Go Wild project was certainly “it” for me.
How many hours do you work each week?
[Julio] Around 50 hours.
[Roberto] Around 40 hours.
[Rafael] It’s hard to say, but summing up the work done in my personal projects probably something around 80h/week.
How do you relax or unwind?
[Julio] Playing video games, reading some books, watching series and movies
[Roberto] Listen to music, play Diablo and watch some TV shows. You know, geek stuff.
[Rafael] Craft some beautiful code, listen to music, watch cool TV shows and consume comics.
If you weren't working on the internet what would you be doing?
[Julio] I'm not sure, I can not imagine myself otherwise, but certainly something connected to technology .. I have great interest in automation, robotics, maybe to be the Iron Man
[Roberto] Honestly I don’t see myself doing anything else.
[Rafael] Working on the internet.
What's the longest you've ever stayed up working on a project?
[Julio] Around 36 hours, we had a tight deadline and we could not delay the delivery.
[Roberto] Around 13 hours.
[Rafael] Around 48h in an insane personal project.
What software could you not live without?
[Julio] I am not directly tied to a specific software, I think I could let go of all that I currently use.
[Rafael] Nowadays probably Adobe's Brackets. It has all the features that I look for in a web focused text editor and has enough potencial to grow and become an standard text editor for web developers.
How many projects does your company juggle at any one time?
[All] Here at Perverte we are always working on several projects, normally around 5 at a time.
Has winning FWA awards helped you in any way?
[Julio] Surely helped in many ways. Brought a lot of visibility to the work of the agency, and by consequence to my work, and of course, also a responsibility to do better and better work, in search of new awards.
[Roberto] Winning an FWA is a big addition to any curriculum and portfolio, and impacts on the quality of all others projects I’ll be involved from now on.
[Rafael] It being the most accessed and prestigious web awards, it certainly helps any web developer professional career.
Looking 10 years in to the future, how far can websites go?
[Julio] I imagine websites containing increasingly immersive experiences.
[Roberto] Honestly i think websites as we know will no longer exist, it will be much more immersive, interactive and intuitive.
Of all the websites you/your company have produced, which one are you most proud of?
[Julio] Absolutely, what I like most is Florense is Green - a microsite built in flash which was produced in 2012 and that gave us our first FWA SOTD. I have a great affection for this project. The level of involvement that we ended up having with it, and the results it brought us were great.
[Roberto] WWF - Why Go Wild website without a doubt, besides the fact it was an awesome site to create and produce, it has a very important thematic.
[Rafael] Until today certainly the WWF - Why Go Wild website. The whole experience developing the website and the world wide repercussion were both amazing. Tomorrow, our next project.
What was the toughest thing you ever did with Flash? How long did you spend on it? Is it still online?
[Julio] One of the most difficult jobs I did was some four years ago, when I arrived at Perverte and the creative director told me that we needed to make an amazing site. It would have a 3D structure that could be rotated together with the background scenery , and some dolls walking around and 'talking' content that would be pulled from twitter. It was really challenging. It is no longer online, but I remember it fondly.
If you were a student entering this industry or an aspiring FWA award submitter, what advice would you give them?
[Julio] Create something that will cause what we call the “wow effect”. It has to be something incredible, something new, or something that refers to a new experience. Must be remarkable, must be special. Remember: “it’s good” is the greatest enemy of “it’s incredible.”
[Roberto] Be smart, think twice and carefully about everything, and never say "it can't be done".
[Rafael] Be sure that you love what you do and be awesome in every tiny detail of your work.
How difficult do you find employing the right people in a world where everyone calls themselves a web designer?
[Julio] It is very difficult to find professionals, especially people who are willing to think outside the box, to see the project as a whole. The staff arrives thinking about doing their job and leave at the end of the day. And a special project, one that draws attention, needs more than that. It is difficult to find professionals who have passion and a (healthy) obsession.
How do you keep your finger on the pulse of the latest web trends?
[Rafael] It’s important to follow some tech news websites like mashable, techcrunch and re-code. But most of all it’s indispensable to follow web awards websites like The FWA. That's where you’ll find, first hand, the latest and greatest web trends.
What country excites you the most in terms of innovation?
[Rafael] Most of europe in general have agencies creating some really inspirational web designs. But the french guys leaded by UZIK and Ultranoir are notoriously in the spotlight right now. They're creating some really cool stuff there.
What are you excited about learning next and is there a long term challenge you are considering tackling?
[Roberto] I’m very excited with WebGL, it is something I would definitely learn and use.
Any parting shots or pearls of wisdom?
[Roberto] You must do what is right, not what is easy.
[Rafael] “Try not. Do or do not. There is no try.”
It has been a privilege, thanks very much
[Julio] It was a privilege, thanks very much.
[Roberto] Thank you!
[Rafael] It was our pleasure, thanks.