INPES Attraction

"Attraction" is an experimental interactive Anime. A seamless and intuitive interactive experience created by DDB Paris, Koji Morimoto and unit9 to warn the French teen market of the dangers of smoking.
http://www.attraction-lemanga.fr/site/index.php

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DDB Paris
UNIT9
TYO Productions Inc.
Studio 4°C
THE
SOUR / MIRROR AdWords 10th Anniversary