Nike - Catch the Flash

A combined street and online game, where 50 Nike runners in fully reflecting Vapor Flash Jackets were chased on Vienna’s dark streets and - thanks to a GPS data transferring app - online at the same time.
http://awards.jvm-neckar.de/2012/catch-the-flash/en/fwa/

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Jung von Matt/Neckar
adidas - adizero F50 Brass Monkey