Search Engine for the Real World

The 2012 Dodge Journey was built to be a search engine for the real world. To get people to explore the world instead of just reading about it, Dodge hid three vehicles across America. You find it, you keep it.
http://www.youtube.com/dodge

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Wieden + Kennedy
DIGITALKITCHEN
Harry Vorsteher - Photographer Wrangler FW11 - Mark Your Territory